The people at Linden Labs who created Second Life… or at least, created the framework for their subscribers to create Second Life content for them, have a lot to learn about how to retain new subscribers. Apparently, they think one way is to disband the Mentor program… ::shakes head in disbelief:: and then wonder why their stats are trending downward. A number of SL bloggers have commented recently on the well-known but disturbing statistic that although Linden Labs/Second Life claim to sign up 10,000 new subscribers a month, they actually retain only about 10% of those new “Residents.” Some think…

I now own 3 parcels of virtual land, all in the same “sim” so that I can put out some of my prim-heavy, nicer furniture. I’m thinking about renting a simple house that I put on the third parcel, to replace the very nice but very primmy house that was offered for sale on the parcel. The experience of buying the third parcel was pretty fraught with tension, because I was trying to figure out the mysteries of the “group tier discount.” The Land Use Fee (also known as a Tier Fee) is a monthly charge in addition to membership…